The book is peppered with now-famous anecdotes of gestures that defied logic. The most iconic story involves a table of guests who mentioned they were going to a hot dog cart in Central Park after their meal at Eleven Madison Park. Instead of letting them leave, Guidara sent a runner to the cart, bought hot dogs, brought them back to the kitchen, plated them with truffle oil and fine china, and served them as an impromptu course.